Summary
Graphictank had the privilege of partnering with David Boynton, the esteemed CEO of The Body Shop, Non-Executive Director of Whittard of Chelsea, Board of Trustees member at The British Heart Foundation, and Senior Advisor to the Chairman at Allkinds, to create a brand identity and digital presence for his new venture, Boynton Advisory.
The Brief: Crafting a Distinctive Brand
David Boynton approached us to develop a logo and website that would embody the professionalism, expertise, and strategic vision of Boynton Advisory. Our task was to design a logo that would seamlessly adapt to both light and dark backgrounds, with variations suitable for all digital formats. Additionally, we were entrusted with designing and developing a sophisticated, user-friendly website that would effectively communicate his advisory services.
The Solution: A Modern Logo and Dynamic Web Presence
Our design process began with creating a sleek, modern logo that reflects the values and strategic insights of Boynton Advisory. We developed multiple variations to ensure versatility across different mediums and platforms, providing cohesive branding that remains strong in both light and dark settings.
Following the branding, we moved on to the website design and development. Using Webflow, we crafted a clean, intuitive website that highlights Boynton's expertise and services. The site was designed to offer a seamless user experience, featuring clear navigation, engaging content, and a modern aesthetic that aligns with the advisory's brand values. Every detail was meticulously planned to reflect David Boynton’s strategic approach and to position Boynton Advisory as a trusted name in advisory services.
The Outcome: A Cohesive Brand Ready for Impact
The result is a cohesive, polished brand identity and a high-performing website that captures the essence of Boynton Advisory. The logo and website together form a powerful digital presence that communicates the company's commitment to strategic growth and excellence.
Graphictank is proud to have collaborated with David Boynton to bring his vision for Boynton Advisory to life. This project is a testament to our ability to blend strategic thinking with creative design, delivering a brand and digital experience that stands out in today’s competitive landscape.
We Designed & Developed
- Logo Design
- Brand Guidelines
- Social Media
- Webflow Website
Using the following tools:
- Illustrator
- Photoshop
- Consulting
- Figma
- Webflow
David Boynton
Boynton Advisory